CHOOSE
Choose tonight's bottle
Tell Nomi the meal or the mood: it picks something you'll love.
vs
Vivino knows every wine.
Nomi knows you.
Vivino gives you seventeen million labels and the community’s average score. Nomi gives you one bottle: the one that suits your taste, your evening and your budget, and works with what is already in your rack.
Free to useRemembers what you likeLives in WhatsApp
What the crowd says
4.14,182 ratings
What Nomi says
just now
This one. It’s the Nebbiolo you loved in Turin, same grower but a better vintage. 19 francs, two streets away.
matches your tasteunder budget
The core difference
One is a catalogue. The other is a colleague.
Both start with a bottle. Only one of them ends with a decision you didn’t have to make yourself.
What it is
A catalogue you search yourself.
- Rankings come from a broad community, so they reflect the average palate rather than your own.
- It doesn’t know your cellar, what you’re cooking, or who’s coming over, so that context is yours to add.
- The comparing is yours to do: scanning, scrolling, reading reviews and deciding.
- It works while the app is open. Nothing runs in the background once you close it.
What it is
A wine person who does the work for you.
- It learns from every chat, click and choice, so your taste profile builds itself. No forms to fill in.
- It knows your rack. Some nights the best answer is a bottle you already own, and it will tell you so.
- You say the word and Nomi runs the job: the searching, the comparing, the shortlist.
- It keeps going after you close the chat: prices, releases, restocks, your cellar.
Ask Nomi anything.
Side by side
The same eight questions, asked of both.
What it is built to do
Vivino
Tell you what a bottle is and where to buy it.
Nomi
Get your wine sorted, wherever the bottle happens to be.
How it learns your taste
Vivino
You rate bottles yourself, and your profile reflects those ratings.
Nomi
It learns from every message, click and choice. No forms, ever.
Whose opinion you get
Vivino
A score averaged across millions of people.
Nomi
Your palate, remembered and applied to tonight.
While you’re not using it
Vivino
It waits until you open it again.
Nomi
Jobs keep running: price drops, restocks, releases, auctions.
Chasing one rare bottle
Vivino
You search the listings that exist right now.
Nomi
Nomi hunts for weeks and pings you the moment it surfaces.
Your cellar
Vivino
A list you maintain by hand, bottle by bottle.
Nomi
Send a photo of the rack. Drink windows and valuation included.
Where it lives
Vivino
A dedicated app you open when you need it.
Nomi
WhatsApp, the thread you’re already in.
What it costs
Vivino
Free, with Premium behind a yearly subscription.
Nomi
Free to use.
The argument
Three differences that matter most.
01ON RATINGS
An average is the taste of nobody in particular.
A 4.1 means a large, mixed crowd broadly approved. It does not know that big oaky reds exhaust you, that Tuesday is a 14-franc night, that you’re cooking for someone who only drinks white, or that two of those are already in your rack.
Nomi never hands you the crowd’s answer. It hands you yours, built from what you’ve actually said, chosen and gone back to over time. The only score that matters is the one nobody else could give you.
The crowd is a useful average. It was never meant to be your sommelier.
02ON THE ANSWER
The right bottle tonight might already be in your kitchen.
Every wine app answers the same question: what should I buy? It is the wrong question. You have six bottles in a rack, a Tuesday, a friend who only drinks white and forty minutes before dinner. Buying is sometimes the answer. It is rarely the whole answer.
Nomi looks at what you already own before it looks anywhere else. It will tell you to open the Barbera you forgot about, to hold the good one until your parents visit, or to wait two weeks because the vintage you loved is landing. When the answer really is a new bottle, it tells you which shelf.
The best recommendation is sometimes: don’t buy anything.
03ON EFFORT
You never wanted to scan a label. You wanted the evening handled.
A scan is a lookup. It tells you what a bottle is and leaves the rest to you: comparing, choosing, then doing it again in the next shop.
Ask Nomi and seven jobs start at once. It remembers the bottle you loved and why, searches merchants, checks what’s in stock and what it costs, looks through your cellar for overlaps and builds the shortlist. Then it keeps watching, so the 48-franc bottle reaches you at 39.
One message. Seven jobs. No tabs.
In practice
The same Tuesday evening, twice.
Mushroom pasta on the stove. Under 25 francs. Something you’ll actually enjoy.
Six steps- 01Open the app and search.
- 02Scroll a list ranked by the community.
- 03Open a few wines and read through the reviews.
- 04Check which merchant delivers to you.
- 05Cross-check the price in another tab.
- 06Pick one, and hope it suits the night.
A few minutes of legwork, and the decision is yours.
One message
Something for mushroom pasta tonight, under 25.
Nomi put 5 jobs to workReading what you’ve loved with mushroomsFiltering to your 25-franc weeknight budgetChecking your cellar firstSearching three merchants near youBuilding the shortlist
Two bottles in your rack already work, and the Nebbiolo is drinking now. If you’d rather open something new, there’s a Chablis at 19 two streets away.
About forty seconds. The hard part is already done.
Ask Nomi anything.
In fairness
Where Vivino is genuinely good.
A comparison that only flatters one side isn’t worth reading. Three things Vivino does better than we do.
A vast label library
Point a camera at almost any bottle and it comes back with a name. Seventeen million labels is a genuine feat of data collection, and it’s theirs.
Find it and buy it in one go
If you want to go from label to checkout without leaving the app, Vivino does it in a few taps. Nomi tells you which bottle and where it is, then leaves the buying to you.
Crowds beat nothing
Lost in a foreign supermarket with no reference point at all, an average from four thousand other drinkers is better than nothing.
None of that is the same as knowing you. Nomi is built for the other ninety percent of wine decisions, the ones where you already know roughly what you like and just want the right bottle without doing the homework.
Wine duties, handled
What else can Nomi do?
Choosing tonight’s bottle is one job. Here’s the rest of what a good wine person takes off your plate.
HUNT
Hunt or track any bottle
Set a price target or a rare vintage. Nomi watches the market and pings you when it hits.
EXPLORE
Explore new wines
Discover bottles you’ll love based on your taste profile, styles, or specific regions.
TRENDS
Follow market trends
Stay ahead of what’s hot. Nomi summarizes reviews, auction shifts, and rising producers.
MANAGE
Run your cellar
Every bottle remembered: where it is, and exactly when to drink it.
Making the switch
You don’t have to leave anything behind.
01
Say hello on WhatsApp
No download, no sign-up, no profile to fill in. One message and Nomi is running.
02
Name three wines you loved
That’s the whole setup. Nomi works out the pattern and keeps refining it from there.
03
Photograph your rack
Your cellar comes back searchable, valued and with a drink window on every bottle.
Ask Nomi anything.
Keep Vivino on your phone for scanning labels in the shop if you like. Nomi decides what you walk out with, and the two don’t collide.
Common questions
Vivino alternative, in plain terms.
What is the best Vivino alternative?
If you want more than a label lookup, Nomi. Vivino tells you what a bottle is and its crowd score. Nomi learns your taste and tells you the one bottle to open tonight, whether that’s from a shop or from your own rack. It’s free and lives in WhatsApp, so there’s nothing to install.
Is there a free alternative to Vivino?
Yes. Nomi is free to use, and there’s no premium tier holding the useful parts behind a yearly subscription. You message it on WhatsApp and it gets to work: learning your palate, checking your cellar and watching prices in the background.
How is Nomi different from Vivino?
Vivino is a catalogue: seventeen million labels ranked by a large community’s average score. Nomi is more like a wine person. It learns your palate from every message and choice, knows what’s already in your rack, and keeps working after you close the chat, watching prices, restocks and releases.
Can Nomi identify a wine from a photo, like Vivino?
Yes. Send a photo of a label, or your whole rack, and Nomi identifies it. The difference is what happens next. Instead of a crowd score, you find out whether it suits your taste, your budget and tonight.
Can Nomi track down a bottle or watch prices for me?
Yes, and it keeps going after you close the chat. Ask Nomi to find a specific bottle and it searches merchants for weeks, then messages you the moment it turns up. It can also keep an eye on a wine you like and tell you about price drops, restocks, new releases and auctions, so you catch the 48-franc bottle at 39.
Do I need to download an app?
No. Nomi lives in WhatsApp, the thread you’re already in. There’s no download, no sign-up and no profile to fill in. Your taste profile builds itself as you chat.
Does Nomi replace Vivino, or work alongside it?
Either. Keep Vivino for scanning labels in the shop if you like, and let Nomi decide what you actually walk out with. Most people find they stop opening the catalogue once someone else is doing the deciding.
The short version
Stop researching.
Start drinking well.
Vivino can tell you what a bottle is. Nomi tells you which one to open tonight, then goes and gets it.
Free to use. Built around your taste. Lives in WhatsApp.